Carpe Diem: Setting and Achieving Personal Goals Post-Pandemic

The pandemic is what psychologist Susan Krauss Whitbourne calls a “time of measurement” effect – the rare…

Is Relationship Banking Scalable? Maintaining a Client-First Approach in a Growth-Oriented Economy

At Southern First, we believe in relationship banking. That means you should know who your banker is, and they put…

Complete These Financial To-Dos Before Your Next Vacation

Have the travel bug? You’re not alone. As COVID restrictions lift and vaccination numbers increase, tourism is on…

How Knowing Your Banker Benefits Your Business

One of the most positive side effects of COVID may prove to be the boom in entrepreneurship. Before last year, the…

One Question That Will Change How You Make Decisions

We are faced with a never-ending stream of decisions from the moment we wake up in the morning. Some sources…

11 Ways Parents Can Help Graduates Build Credit

In her 20+ years of experience helping clients establish or rebuild their credit as a lender, Southern First’s…

How Buyers Can Compete in a Hot Real Estate Market

Today’s real estate market is unlike any we have seen in recent history. Low interest rates and a lack of inventory…

How to Approach Recruiting & Retention in 2021

One of the most profound impacts of the pandemic happened within the job market, and it affected employers and…

Economic Update – Clearing Skies

Friends, Welcome to Spring! Now more than ever, here’s to the idea that this is indeed a time of hope, rebirth, and…

Serving Others & Impacting Communities When They Need It Most

At Southern First, one of our core values is to serve others, and our mission is to impact lives in the communities…